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Success Didn’t Save Her: How Shame Quietly Hijacks Our Habits

 


The Shame Chronicles — Part One

There are people you admire from afar. Paula is one of them.

Gifted. Driven. Reliable. The kind of woman whose name, when mentioned in a room, prompts a nod of respect. She works hard—exceedingly hard—and she excels at what she does. Not just good—exceptionally good. Promotions follow her. Praise sticks to her. Results seem to chase her down.

And yet, every few months, Paula disappears.

Not in a dramatic, social-media-announcement kind of way. No “taking a break” post. No explanations. She goes quiet. Emails go unanswered. Calls go straight to voicemail. Friends and colleagues can’t quite track her down.

Over time, people understand the pattern. “Oh, it’s that time again. Give her space.” They don’t panic or pressure her; they wait. Paula always returns. What nobody notices—and what Paula herself struggled to name for years—is that these disappearances are not breaks.

They are collapse.

Achievement as Armor

Paula lives with a quiet, relentless companion: shame.

Not the loud, obvious kind. Not the kind that cries in public or proclaims itself with self-pity. Paula’s shame is well-dressed, highly functional and efficient. It wears competence like armor and achievement like camouflage.

Privately, Paula believes something devastatingly simple: If people really knew me, they would reject me. So, she makes sure they never do. She learned early how to curate herself; different versions for different people. Polished identities, carefully presented. She is warm, engaging, celebrated, but never fully known. No one ever gets too close. And if they do, Paula finds a reason to run.

Relationships, especially romantic ones, confuse her.

She claims she wants strong, grounded men; men with backbone, who can stand on their own. Yet, she keeps attracting men who need rescuing, men who want to be spoiled, managed, and emotionally carried.

For a long time, she couldn’t understand why. Until a friend—one brave enough to be honest—said it plainly: “You stay at the surface. You please. You give gifts. You don’t have boundaries. And somehow, you’re always the one chasing… and exhausting yourself.”

Paula didn’t argue. She just went back to work.

Why Work Always Worked

Work had always been her refuge. Paula didn’t grow up in a gentle home. Her father was abusive, and her mother, overwhelmed by her own pain, constantly lashed out. Home was neither safe nor predictable. From an early age, Paula learned a key lesson from her environment: being seen is dangerous. Therefore, she figured out how to disappear.

But here’s the paradox—being emotionally seen was unsafe, yet being recognized for performance was rewarded. Paula excelled in school. Each academic success brought something rare: peace. For a moment, her parents would stop fighting. They would celebrate her publicly. They would smile. Achievement brought her quiet.

School became her refuge, and boarding school was her escape. Success turned into her survival strategy. At school, she was “that girl”—the one who could do anything, the one teachers praised, and classmates admired. As soon as she could, she asked to go away—to boarding school—because she felt safer with structure than at home.

Her father, capable and determined, ensured she attended the best private school money could buy. By high school, something strange happened. People took notice of her. Boys paid attention. Girls admired her. Compliments came easily: You’re beautiful. You’re pretty. And each compliment clashed forcefully with her inner world. If they knew me, they would reject me. You don’t deserve good things. Those voices were louder than reality.

Chasing Relief, Not Healing

Paula’s first love interest disrupted her internal script. He adored her. He was attentive. He didn’t treat her like a burden. And for a while, that felt like oxygen. But worthlessness doesn’t evaporate because someone loves you. It simply waits. Quietly.

Over the years, Paula experimented with many things in search of relief: boys, girls, alcohol, weed, and spiritual pursuits. Each gave a temporary high. Each faded quickly. And every time the feeling disappeared, she found herself back in the same place: emptiness, self-contempt, and exhaustion.

University gave her another “high.” She joined Christian Union and threw herself into it. It kept her from some destructive paths her peers were on, but it was still another way to escape. Another place where performance masked pain.

Nothing compared to the high she got from building a career. Career success was clean, respectable, and praised. And it worked until it didn’t.

When Success Stops Working

There comes a point when many high performers find what once helped them start to suffocate them. For Paula, it began with a promotion to a senior position with greater responsibilities, visibility, and more feedback, especially on leadership and team dynamics. For the first time, people weren’t just praising her results; they were encouraging her to see her blind spots. And those blind spots had been carefully packed away for years.

Affirmations that once worked: "I am the best." I’m a superwoman. Nothing is impossible—started to ring hollow. Even her favorite motivational podcasts began to feel… off, as if they were missing something essential.

Evenings became moments of collapse. The habits that once kept her stable quietly eroded. She wasn’t reading anymore, she was binge-watching. She wasn’t decompressing; she was numbing. A secret drinking problem began to escalate.

Work, which had always been her refuge, now felt like pressure. Still, Paula didn’t rest. To her, rest felt like laziness. And laziness felt dangerous.

The Crash

Paula’s first serious crash took her out for three days. She told her boss she was sick, which he saw coming. When he checked on her that Monday, he didn’t push her; instead, he quietly took over her COO responsibilities while she was away. No drama. No punishment. Yet the pattern continued. Every few months: push, perform, collapse.

When Paula finally sat across the table from me, she didn’t ask for better habits. She asked, “Why does this keep happening?” And that question—asked honestly—is where everything changes.

Why Habits Fail When Identity Is Untouched

This is where I need to be honest. Paula wasn’t lacking discipline. She didn’t need another routine. She didn’t need another habit tracker. She didn’t need more motivation or willpower. She needed to confront the core belief that had shaped her entire life: I am only safe when I am impressive.

Her ego had protected her beautifully. Success became armor. Productivity became protection. Busyness became anesthesia. But habits can only carry what identity allows.

If you believe rest is dangerous, you will sabotage recovery.
If you believe love is conditional, you will avoid intimacy.
If you believe worth is earned, you will never stop running.

At some point, your habits will collapse—not because you’re weak, but because they’re carrying too much unexamined weight.

The Work Beneath the Work

Our real work didn’t begin with behavior; it started with scripts—those childhood conclusions Paula never questioned, the emotional rules she created to survive, and the belief systems tightly guarded by her ego.

Slowly, carefully, we went there. Not dramatically. Not all at once. No emotional theatrics. But as the scales began to come off, something shifted.

Paula brought the same determination to inner work that she had to her career. As her emotional baggage loosened, her nervous system relaxed. The crashes became less frequent. The compulsions diminished. Her need to disappear faded.

She didn’t become less ambitious. She became more grounded.

The Real Takeaway

Here’s the truth I see again and again in habit coaching:

You don’t change your life by fighting your habits.
You change your habits by healing the beliefs that drive them.

Success cannot heal shame. Discipline cannot replace self-worth. Productivity is a terrible substitute for belonging if any part of Paula’s story feels familiar. Pause, do not judge yourself, do not fix yourself. But listen because awareness is where agency begins. And agency—real agency—changes everything.

Call to Action

If this story made you feel uncomfortable, that’s not a flaw—it’s valuable information. I work with high-achieving men and women who are tired of hiding behind competence. If you’re ready to explore the beliefs that shape your habits—not just improve your schedule—reach out.

We don’t just change habits here. We change what’s carrying them.

 

 If this message stirred something in you, don’t let it fade.

1.       Join my LinkedIn Habit Coaching Newsletter: https://www.linkedin.com/newsletters/habits-with-coach-edwin-7399067976420966400/

2.       Join my Habit WhatsApp Community at https://whatsapp.com/channel/0029VbAmKkOBvvsWOuBx5g3L  

3.       Alternatively, sign up for my 12-month Personal Transformation Program by sending me a message on WhatsApp at +254-724328059.

 

 

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